The POW/MIA BraceletAn organization called VIVA (Voices in a Vital America) launched the first public awareness campaign for POW/MIAs. Although the issue was featured occasionally on the news and in magazines, no formal organization existed for POW/MIAs. VIVA was a not profit, non-political, student organization run on a volunteer basis in Los Angeles in the 1970s. Several college students, Carol …